You Raised the Funding.
Now You Need the Pipeline.
Building an internal sales team before you've validated your outbound playbook is the most expensive mistake a funded startup can make. GenR8 Sales gives you a fully managed, phone-first Fractional SDR Unit — qualified meetings into your calendar from week one, without the hiring risk, salary burn, or six-month ramp time.
Average time before a new BDR hire generates consistent qualified pipeline — a luxury most startups can't afford post-funding.
First-year cost of a single internal SDR — salary, tools, NI, recruitment fees, and management time — before a single meeting is booked.
When GenR8's SDR Unit begins executing against your ICP — no ramp, no training lag, no HR headache.
The problem
Every path forward looks expensive, slow, or risky.
You've closed your seed or Series A, your investors are asking about pipeline, and your founding team is still doing all the selling.
Hiring a full-time BDR or SDR means months of interviews, onboarding, tooling spend, and — more often than not — a painful churn cycle that restarts the whole process.
Meanwhile, cheap email automation agencies promise volume but deliver spam complaints and burnt domains.
Our answer
A Fractional SDR Unit, built for this exact moment.
We deploy precision-trained, fully managed outbound specialists who penetrate your target accounts across Ireland, the UK, and Europe using multi-channel sequencing built around heavy phone calling.
You don't manage them. You don't train them. You just take the meetings.
- Fully Managed
- Senior sales manager owns strategy and execution quality.
- Phone-First
- Heavy dial-based outbound, not just email automation.
- Multi-Threaded
- Economic buyer, operational owner, and end user in parallel.
- GDPR Compliant
- Built for Ireland, the UK, and the EU regulatory landscape.
Explore how it fits together
Read the approach