GenR8Sales

A full sales team, built and run for you,
for the price of a Sales Rep.

Building outbound in-house means four roles, complex tech and 6+ months of expensive ramp time. GenR8Sales hands you a fractional sales team (Sales Rep, Campaign Manager, Sales Manager and RevOps) for one flat monthly fee.

48 qualified meetings.

Over a 12-month period.

Building a True Sales Engine Takes Foundation, Not Band-Aids.

GenR8Sales has one goal: to build, execute and scale a high-performing outbound sales engine so you can focus entirely on closing revenue. No quick fixes or vanity metrics, just clean data, precision targeting and a repeatable engine built to last.

From first call to booked meeting

  1. 1

    Set up the engineMonth 1: we build your domains, data and tech stack.

  2. 2

    Write the playbookWe agree your buyers, offer and scripts with you.

  3. 3

    Start the conversationsYour Sales Rep goes live on phone, email and LinkedIn.

  4. 4

    Learn and sharpenWe review every reply and meeting, then improve each month.

Every month, you get:

  • A clear results report: calls, replies, meetings and pipeline
  • A review call with your Sales Manager
  • Sharper scripts and targeting, based on what worked
The GenR8Sales gecko
  1. 1Define Goals
  2. 2Build Email List
  3. 3Craft Copy
  4. 4Tech Config
  5. 5Pilot Campaign
  6. 6Launch Main Campaign
  7. 7Track Performance
  8. 8Book Appointments

Four phases, from setup to signed deals

Here's exactly what happens, and who does it, from Month 1 onwards.

  1. 01

    Month 1

    Tech Stack & Infrastructure Setup

    • RevOps Specialist Unit

      We build your outbound operational engine without risking your primary domain. We configure inbox infrastructure, set up SPF/DKIM/DMARC authentication, and execute a 4-week automated email warming protocol to guarantee primary inbox placement.

    • Data & Lead Routing

      We source, verify, and enrich targeted account lists matching your exact Ideal Customer Profile (ICP), feeding accurate decision-maker data straight into the pipeline.

  2. 02

    Strategy & Playbook Architecture

    • Campaign Manager Unit

      We replace generic outreach templates with custom, multi-channel messaging engines. Your Campaign Manager writes bespoke phone scripts, email cadences, LinkedIn InMails, and objection-handling playbooks tailored to every stakeholder level (CFO, VP, Operations).

    • Script Suite Approval

      You review and approve the full script library before a single touchpoint goes live, ensuring strict brand compliance and messaging alignment.

  3. 03

    Outbound Execution & Meeting Booking

    • Sales Rep Execution

      Your dedicated Sales Rep executes multi-thread outreach across cold calls, emails, and social channels - driving volume and starting targeted account conversations.

    • Sales Manager Oversight

      Daily rep activity, call quality, and conversion rates are managed internally by our Sales Manager. We optimise playbooks in real time without taking up your executive bandwidth.

  4. 04

    Qualified Meetings & Deal Handoff

    • Calendar Injection

      We handle prospect qualification and calendar booking directly, dropping warm, validated opportunities into your sales team's inbox.

    • Close the Deal

      Your team skips prospect hunting and focuses 100% of their energy on running discovery, pitching, and closing revenue.

One deal, three people to win over

B2B buying decisions are never made by one person. Our 3-Tier Multi-Thread Matrix runs bespoke outreach to all three stakeholder levels at once, each with messaging built for what they actually care about.

01

Tier 1 · Strategic Alignment

C-Level / Economic Buyer

Messaging is built around budget, revenue efficiency, and the cost of inaction. We speak the language of investment and risk: what happens if this problem stays unsolved for another quarter, and what changes when it is solved.
02

Tier 2 · Operational Impact

Director+ / Operational Owner

Messaging focuses on operations, team bottlenecks, and the gap between the cost of doing business and removing friction for the end user. We show how the right process or tool frees their team to hit targets without adding headcount.
03

Tier 3 · Tactical Adoption

End User

Messaging is simple: does this product or service help them do their job better? We speak to daily tasks, wasted clicks, manual workarounds, and the relief of using something that actually works.

When all three threads are live, your name lands in several inboxes before your Sales Rep even picks up the phone. That's the difference between a 3-month sales cycle and a 12-month one.

A custom script suite, before the first dial

Written for your ICP, your product and your market. Your Sales Rep never improvises from a generic template.

01

Phone Scripts

Opening hooks, objection handlers, gatekeeper navigation, and closing bridges, written for cold calls in your target market. Tested and refined before going live.
02

Voicemail Scripts

Short, pattern-interrupting voicemails designed to generate callbacks, not delete responses. Each tied to the specific tier and pain point being addressed.
03

Email Sequences

Multi-touch email sequences for each stakeholder tier: subject lines, body copy, follow-up cadences, written to avoid spam filters and land in primary inboxes.
04

LinkedIn Connections

Concise, human-sounding connection requests with a clear reason to connect, with no generic filler that gets ignored.
05

LinkedIn InMail

Longer-form InMail messages for premium outreach to senior decision-makers, written to feel personal and relevant, not mass-distributed.
06

Meeting Confirmations

Post-booking confirmation messages and pre-meeting reminders that reduce no-shows and prime the prospect for a productive discovery call.

You review and approve every script before it goes live. Your voice, your brand, your compliance requirements, all protected.

Enterprise outbound infrastructure, without the headache

Data providers, sending domains, sequencing, diallers and compliance, all wired together properly. We bring the infrastructure, you just provide the ICP.

01

Data

Sourcing & Verification

We build your target account list from multiple licensed data providers, cross-referenced and verified, so the Sales Rep we supply isn't dialling stale numbers or emailing bounced addresses. Contact accuracy is the foundation everything else depends on.
02

Deliverability

Domain & Inbox Infrastructure

Dedicated sending domains, proper DKIM/SPF/DMARC configuration, and warmed inbox rotation, so your outreach lands in primary inboxes, not spam folders. Your main company domain stays protected. Reputation is an asset; we treat it like one.
03

Execution

Omnichannel Sequencing

Email, LinkedIn, and direct-dial phone calling are orchestrated as a single coordinated campaign, not three disconnected activities. Each touch is sequenced to amplify the others, so by the time your Sales Rep picks up the phone, the prospect has already heard your name twice.

Full GDPR compliance, non-negotiable.

All data sourcing and outbound activity runs under strict GDPR compliance, critical for any startup selling into Ireland and the EU. A single ICO or DPC complaint can cost more than a year of outbound retainer, so we never cut corners.

Ready to scale your outbound architecture?

Limited to 2 new sales teams per quarter to protect delivery quality.